• Bramble BasicsBrand apparel
  • CorallineBrand apparel
  • Gilded MothJewellery
  • Inara EthnicBrand apparel
  • Kadam FootwearFootwear & acc.
  • Kumkum GoldJewellery
  • KurtiqBrand apparel
  • Lensly EyewearFootwear & acc.
  • LoomwellBrand apparel
  • Mandi ThreadsValue apparel
  • Marigold MenswearBrand apparel
  • Nakshi HouseJewellery
  • Northpaw KidsBrand apparel
  • Ochre & InkBrand apparel
  • Orrin Fine JewelsJewellery
  • Pave & PearlJewellery
  • PebblewearBrand apparel
  • Saffron StreetValue apparel
  • Second StitchResale & rental
  • Silverleaf StudioJewellery
  • StridewellFootwear & acc.
  • Tandem Fashion StoresValue apparel
  • Tara Lab DiamondsJewellery
  • Tessel BagsFootwear & acc.
  • Trailmark OutdoorFootwear & acc.
  • Weave BazaarValue apparel
  • Lumen JewelsJewellery
  • ArcadiaFootwear & acc.
  • HollinBrand apparel
  • KanchanaJewellery
  • Langkah AktifFootwear & acc.
  • MeridianValue apparel
  • PadmaFootwear & acc.
  • Pasar ModaValue apparel
  • RatnamJewellery
  • Saigon ThreadBrand apparel
  • SelvedgeBrand apparel
  • SundaraValue apparel
  • SuvarnaJewellery
  • VarahaBrand apparel
  • Ambit SocksFootwear & acc.
  • Chandra Silver CoJewellery
  • Closet LoopResale & rental
  • Drift DenimBrand apparel
  • Halcyon SwimBrand apparel
  • Halo Lab-GrownJewellery
  • Kesari KidsBrand apparel
  • Loomlink SourcingB2B sourcing
  • Mithila WeavesValue apparel
  • Paddock SneakersFootwear & acc.
  • Puddlejump Kids ShoesFootwear & acc.
  • Rewear ClubResale & rental
  • Satchel & CoFootwear & acc.
  • Shringar SilverJewellery
  • Tavi InnerwearBrand apparel
  • Vela WatchesFootwear & acc.
  • WovenlyBrand apparel
  • Score a company not on the list
Private, value apparel, offline-first
Compared with
42 companies
Value apparelOffline-firstPrivateIndia (South & West)$103m revenue, ₹913 Cr

Value family-apparel chain in tier-2 and tier-3 towns, ~140 stores, private label, ASP under ₹900.

Live: term sheet signed Aug-26; IC scheduled Oct-26. Deal lead Sofia Lim

Against
3 top quartile1 middle half1 bottom quartile
Bottom quartileMiddle halfTop quartile
Revenue growth
% YoY
64.8%FY24
4th of 36 Top quartile
+30.7 pts vs median
Listed median 18.2%
Above IPO bar
Gross margin
% of revenue
45.5%FY24
18th of 22 Bottom quartile
−9.5 pts vs median
Listed median 47.7%
EBITDA margin
% of revenue
11.5%FY24
10th of 33 Middle half
+2.9 pts vs median
Listed median 15.5%
Inventory days
days of COGS
106dFY24
2nd of 27 Top quartile
−78 days vs median
Listed median 187d
Marketing spend
% of revenue
1.4%FY24
8th of 33 Top quartile
−3.6 pts vs median
Listed median 2.5%
Revenue
USD m, context
$103mFY24
14th largest of 43

Percentile by peer set

PercentileWhole sector43 companiesPrivate30 companiesListed13 companiesValue apparel7 companiesOffline-first23 companiesValue apparel, offline-first6 companies
Revenue growth914th of 36884th of 251001st of 121001st of 61001st of 201001st of 5
Gross marginexcl. jewellery1918th of 22812th of 13337th of 101001st of 5339th of 131001st of 5
EBITDA margin7210th of 33893rd of 20468th of 14802nd of 6618th of 19802nd of 6
Inventory days962nd of 271001st of 14922nd of 14672nd of 4932nd of 16672nd of 4
Marketing spend788th of 33854th of 21675th of 1307th of 7726th of 1906th of 6
Top quartileBottom quartile

Closest peers, value apparel

CompanyModelRevenueUSD mGrowth% YoY ↑Gross margin% rev. ↑EBITDA% rev. ↑Inventorydays ↓Marketing% rev. ↓
Saffron StreetOffline-first$103m64.8%45.5%11.5%106d1.4%
Pasar ModaOffline-first$1.2bn–39.8%11.2%123d0.7%
MeridianOffline-first$572m13.8%33.7%16.2%134d0.7%
SundaraOffline-first$539m10.3%34.1%8.1%102d0.3%
Weave BazaarOffline-first$51m12.6%–7.9%–0.6%
Tandem Fashion StoresOmnichannel$26m8.3%–––0.6%
Mandi ThreadsOffline-first$26m23.8%40.3%9.9%–1.3%†
Segment median$103m13.2%39.8%10.6%115d0.7%
Sources and method

Kestrel deal files, company filings and market scans, as of 30 Sept 2026. Latest full-year actuals, none before 30 Sept 2023. Revenue at INR 88.6 per USD. Inventory days on COGS. EBITDA before Ind AS 116 and other income. Portfolio companies appear but don't count in statistics. Jewellery gross margin includes metal, so it ranks only against jewellery. † marks low-confidence figures. IPO bar: the 20–25% growth bankers ask for to list a consumer brand at a premium multiple (Kestrel sector call, Sep 2026).

13 companies in this peer set have no current figures:

Chandra Silver Co not extracted
Closet Loop figures before 30 Sept 2023
Drift Denim figures before 30 Sept 2023
Halcyon Swim not extracted
Halo Lab-Grown figures before 30 Sept 2023
Kesari Kids not extracted
Loomlink Sourcing not extracted
Mithila Weaves not extracted
Puddlejump Kids Shoes not extracted
Rewear Club not extracted
Satchel & Co figures before 30 Sept 2023
Vela Watches not extracted
Wovenly not extracted
Scorecard · Sector Analysis · Beacon