Revenue
2.4$ mn
YoY▼20.0%
AOPNo matching period
VP10.1−76.8%
Gross margin
57.9%
YoY▼2.3pp
AOPNo matching period
VP61.8%−3.9pp
CM2 margin
4.7%
YoY▼4.1pp
AOPNo matching period
VP19.7%−14.9pp
EBITDA margin
(24.2%)
YoY▼7.8pp
AOPNo matching period
VP10.5%−34.6pp
Cash balance
2.7$ mn
YoY▼69.9%
AOPNo matching period
VP42.7−93.6%
Inventory
4.2$ mn
YoY▼13.2%
AOPNo matching period
VPNot reported
Cash & runway
Cash balance2.7$mn−0.6/mo · avg of 3Runway4.7monthsat the current burnRevenue
2.4$ mn · Aug ’26
numbers
| period | actual | AOP | VP | prior yr |
|---|---|---|---|---|
| Sep ’24 | 3.2 | 4.1 | 5 | 3.3 |
| Oct ’24 | 3.5 | 4.4 | 5.5 | 3.6 |
| Nov ’24 | 3.7 | 4.5 | 5.9 | 3.6 |
| Dec ’24 | 3.6 | 4.4 | 6 | 3.6 |
| Jan ’25 | 3.1 | 3.8 | 5.4 | 3.2 |
| Feb ’25 | 3.3 | 4.2 | 6.1 | 3.6 |
| Mar ’25 | 3.1 | 3.9 | 6.1 | 3.4 |
| Apr ’25 | 3 | 3.9 | 5.9 | 3.2 |
| May ’25 | 2.9 | 3.8 | 6.1 | 3.2 |
| Jun ’25 | 2.8 | 3.8 | 6.3 | 3.1 |
| Jul ’25 | 2.8 | 3.8 | 6.7 | 3.3 |
| Aug ’25 | 2.9 | 3.8 | 7.1 | 3.3 |
| Sep ’25 | 2.8 | 3.8 | 7.3 | 3.2 |
| Oct ’25 | 2.9 | 3.9 | 8.1 | 3.5 |
| Nov ’25 | 3 | 4 | 8.7 | 3.7 |
| Dec ’25 | 2.9 | 3.8 | 8.8 | 3.6 |
| Jan ’26 | 2.5 | 3.3 | 7.9 | 3.1 |
| Feb ’26 | 2.6 | 3.5 | 8.9 | 3.3 |
| Mar ’26 | 2.5 | 3.3 | 8.8 | 3.1 |
| Apr ’26 | 2.2 | — | 8.6 | 3 |
| May ’26 | 2.2 | — | 8.9 | 2.9 |
| Jun ’26 | 2.3 | — | 9.1 | 2.8 |
| Jul ’26 | 2.3 | — | 9.6 | 2.8 |
| Aug ’26 | 2.4 | — | 10.1 | 2.9 |
Revenue — India
1.2$ mn · Aug ’26
numbers
| period | actual | prior yr |
|---|---|---|
| Sep ’24 | 1.5 | 1.4 |
| Oct ’24 | 1.6 | 1.5 |
| Nov ’24 | 1.7 | 1.6 |
| Dec ’24 | 1.7 | 1.6 |
| Jan ’25 | 1.4 | 1.5 |
| Feb ’25 | 1.5 | 1.6 |
| Mar ’25 | 1.4 | 1.5 |
| Apr ’25 | 1.4 | 1.4 |
| May ’25 | 1.4 | 1.4 |
| Jun ’25 | 1.3 | 1.4 |
| Jul ’25 | 1.4 | 1.5 |
| Aug ’25 | 1.4 | 1.5 |
| Sep ’25 | 1.4 | 1.5 |
| Oct ’25 | 1.4 | 1.6 |
| Nov ’25 | 1.4 | 1.7 |
| Dec ’25 | 1.4 | 1.7 |
| Jan ’26 | 1.3 | 1.4 |
| Feb ’26 | 1.3 | 1.5 |
| Mar ’26 | 1.2 | 1.4 |
| Apr ’26 | 1.1 | 1.4 |
| May ’26 | 1.1 | 1.4 |
| Jun ’26 | 1.1 | 1.3 |
| Jul ’26 | 1.2 | 1.4 |
| Aug ’26 | 1.2 | 1.4 |
Revenue — United States
0.8$ mn · Aug ’26
numbers
| period | actual | prior yr |
|---|---|---|
| Sep ’24 | 1.2 | 1.3 |
| Oct ’24 | 1.3 | 1.4 |
| Nov ’24 | 1.4 | 1.4 |
| Dec ’24 | 1.4 | 1.4 |
| Jan ’25 | 1.2 | 1.3 |
| Feb ’25 | 1.2 | 1.4 |
| Mar ’25 | 1.1 | 1.3 |
| Apr ’25 | 1.1 | 1.2 |
| May ’25 | 1.1 | 1.3 |
| Jun ’25 | 1 | 1.2 |
| Jul ’25 | 1.1 | 1.3 |
| Aug ’25 | 1.1 | 1.3 |
| Sep ’25 | 1 | 1.2 |
| Oct ’25 | 1.1 | 1.3 |
| Nov ’25 | 1.1 | 1.4 |
| Dec ’25 | 1.1 | 1.4 |
| Jan ’26 | 0.9 | 1.2 |
| Feb ’26 | 1 | 1.2 |
| Mar ’26 | 0.9 | 1.1 |
| Apr ’26 | 0.8 | 1.1 |
| May ’26 | 0.8 | 1.1 |
| Jun ’26 | 0.8 | 1 |
| Jul ’26 | 0.8 | 1.1 |
| Aug ’26 | 0.8 | 1.1 |
Gross profit
1.4$ mn · Aug ’26
numbers
| period | actual | AOP | VP | prior yr |
|---|---|---|---|---|
| Sep ’24 | 2 | 2.7 | 3.1 | 2.1 |
| Oct ’24 | 2.2 | 2.8 | 3.5 | 2.3 |
| Nov ’24 | 2.3 | 2.9 | 3.7 | 2.3 |
| Dec ’24 | 2.2 | 2.8 | 3.8 | 2.2 |
| Jan ’25 | 1.9 | 2.4 | 3.4 | 2 |
| Feb ’25 | 2 | 2.7 | 3.8 | 2.2 |
| Mar ’25 | 1.9 | 2.5 | 3.8 | 2.2 |
| Apr ’25 | 1.8 | 2.6 | 3.7 | 2 |
| May ’25 | 1.8 | 2.5 | 3.8 | 2 |
| Jun ’25 | 1.7 | 2.4 | 3.9 | 1.9 |
| Jul ’25 | 1.7 | 2.5 | 4.2 | 2 |
| Aug ’25 | 1.8 | 2.5 | 4.4 | 2.1 |
| Sep ’25 | 1.7 | 2.4 | 4.6 | 2 |
| Oct ’25 | 1.8 | 2.5 | 5.1 | 2.2 |
| Nov ’25 | 1.8 | 2.6 | 5.4 | 2.3 |
| Dec ’25 | 1.7 | 2.5 | 5.5 | 2.2 |
| Jan ’26 | 1.5 | 2.1 | 4.9 | 1.9 |
| Feb ’26 | 1.6 | 2.3 | 5.5 | 2 |
| Mar ’26 | 1.5 | 2.1 | 5.5 | 1.9 |
| Apr ’26 | 1.3 | — | 5.3 | 1.8 |
| May ’26 | 1.3 | — | 5.5 | 1.8 |
| Jun ’26 | 1.3 | — | 5.6 | 1.7 |
| Jul ’26 | 1.4 | — | 5.9 | 1.7 |
| Aug ’26 | 1.4 | — | 6.3 | 1.8 |
Gross margin
57.9%Aug ’26
numbers
| period | actual | AOP | VP | prior yr |
|---|---|---|---|---|
| Sep ’24 | 61.9% | 65.0% | 62.9% | 62.8% |
| Oct ’24 | 62.7% | 64.7% | 62.9% | 63.4% |
| Nov ’24 | 61.5% | 64.7% | 62.9% | 63.2% |
| Dec ’24 | 61.8% | 64.7% | 62.7% | 62.3% |
| Jan ’25 | 61.3% | 64.5% | 62.6% | 62.2% |
| Feb ’25 | 61.8% | 64.4% | 62.6% | 61.8% |
| Mar ’25 | 62.0% | 64.3% | 62.8% | 63.5% |
| Apr ’25 | 60.5% | 64.9% | 62.5% | 62.2% |
| May ’25 | 61.9% | 64.6% | 62.4% | 63.2% |
| Jun ’25 | 61.8% | 64.4% | 62.4% | 62.9% |
| Jul ’25 | 60.4% | 64.3% | 62.4% | 62.8% |
| Aug ’25 | 60.2% | 64.5% | 62.5% | 62.1% |
| Sep ’25 | 61.3% | 64.2% | 62.3% | 61.9% |
| Oct ’25 | 61.2% | 64.4% | 62.2% | 62.7% |
| Nov ’25 | 60.3% | 64.3% | 62.2% | 61.5% |
| Dec ’25 | 60.9% | 64.1% | 62.3% | 61.8% |
| Jan ’26 | 61.0% | 64.0% | 62.2% | 61.3% |
| Feb ’26 | 59.0% | 63.9% | 62.1% | 61.8% |
| Mar ’26 | 59.4% | 63.8% | 62.0% | 62.0% |
| Apr ’26 | 60.4% | — | 62.2% | 60.5% |
| May ’26 | 60.6% | — | 62.1% | 61.9% |
| Jun ’26 | 58.6% | — | 62.0% | 61.8% |
| Jul ’26 | 58.5% | — | 61.9% | 60.4% |
| Aug ’26 | 57.9% | — | 61.8% | 60.2% |
CM1
0.8$ mn · Aug ’26
numbers
| period | actual | AOP | VP | prior yr |
|---|---|---|---|---|
| Sep ’24 | 1.3 | 1.9 | 2.1 | 1.4 |
| Oct ’24 | 1.4 | 2 | 2.3 | 1.5 |
| Nov ’24 | 1.5 | 2 | 2.5 | 1.6 |
| Dec ’24 | 1.4 | 2 | 2.5 | 1.5 |
| Jan ’25 | 1.2 | 1.7 | 2.3 | 1.3 |
| Feb ’25 | 1.3 | 1.9 | 2.6 | 1.5 |
| Mar ’25 | 1.2 | 1.7 | 2.5 | 1.5 |
| Apr ’25 | 1.2 | 1.8 | 2.5 | 1.3 |
| May ’25 | 1.1 | 1.7 | 2.5 | 1.4 |
| Jun ’25 | 1.1 | 1.7 | 2.6 | 1.3 |
| Jul ’25 | 1.1 | 1.7 | 2.8 | 1.3 |
| Aug ’25 | 1.1 | 1.7 | 2.9 | 1.4 |
| Sep ’25 | 1.1 | 1.7 | 3 | 1.3 |
| Oct ’25 | 1.1 | 1.8 | 3.3 | 1.4 |
| Nov ’25 | 1.1 | 1.8 | 3.6 | 1.5 |
| Dec ’25 | 1.1 | 1.7 | 3.6 | 1.4 |
| Jan ’26 | 1 | 1.4 | 3.2 | 1.2 |
| Feb ’26 | 1 | 1.5 | 3.7 | 1.3 |
| Mar ’26 | 0.9 | 1.4 | 3.6 | 1.2 |
| Apr ’26 | 0.8 | — | 3.5 | 1.2 |
| May ’26 | 0.8 | — | 3.6 | 1.1 |
| Jun ’26 | 0.8 | — | 3.7 | 1.1 |
| Jul ’26 | 0.8 | — | 3.9 | 1.1 |
| Aug ’26 | 0.8 | — | 4.1 | 1.1 |
CM1 margin
34.8%Aug ’26
numbers
| period | actual | AOP | VP | prior yr |
|---|---|---|---|---|
| Sep ’24 | 40.5% | 45.3% | 42.2% | 42.6% |
| Oct ’24 | 41.2% | 45.0% | 42.2% | 42.8% |
| Nov ’24 | 40.1% | 45.0% | 42.2% | 42.7% |
| Dec ’24 | 40.3% | 44.9% | 41.9% | 42.0% |
| Jan ’25 | 39.7% | 44.5% | 41.9% | 41.5% |
| Feb ’25 | 40.2% | 44.4% | 41.8% | 40.9% |
| Mar ’25 | 40.6% | 44.4% | 42.0% | 42.4% |
| Apr ’25 | 38.8% | 45.4% | 41.5% | 41.1% |
| May ’25 | 39.6% | 44.9% | 41.5% | 42.4% |
| Jun ’25 | 40.0% | 44.8% | 41.5% | 41.8% |
| Jul ’25 | 38.2% | 44.5% | 41.4% | 41.2% |
| Aug ’25 | 37.8% | 44.6% | 41.5% | 40.9% |
| Sep ’25 | 39.1% | 44.4% | 41.3% | 40.5% |
| Oct ’25 | 39.0% | 44.4% | 41.2% | 41.2% |
| Nov ’25 | 38.1% | 44.2% | 41.1% | 40.1% |
| Dec ’25 | 38.9% | 43.9% | 41.2% | 40.3% |
| Jan ’26 | 38.4% | 43.6% | 41.0% | 39.7% |
| Feb ’26 | 36.2% | 43.5% | 41.0% | 40.2% |
| Mar ’26 | 36.5% | 43.5% | 40.8% | 40.6% |
| Apr ’26 | 37.8% | — | 41.0% | 38.8% |
| May ’26 | 37.9% | — | 40.8% | 39.6% |
| Jun ’26 | 35.7% | — | 40.7% | 40.0% |
| Jul ’26 | 36.0% | — | 40.6% | 38.2% |
| Aug ’26 | 34.8% | — | 40.4% | 37.8% |
CM2
0.1$ mn · Aug ’26
numbers
| period | actual | AOP | VP | prior yr |
|---|---|---|---|---|
| Sep ’24 | 0.4 | 0.9 | 0.9 | 0.5 |
| Oct ’24 | 0.4 | 0.9 | 1 | 0.6 |
| Nov ’24 | 0.5 | 1 | 1.1 | 0.5 |
| Dec ’24 | 0.5 | 0.9 | 1.1 | 0.5 |
| Jan ’25 | 0.3 | 0.7 | 1 | 0.4 |
| Feb ’25 | 0.4 | 0.9 | 1.1 | 0.5 |
| Mar ’25 | 0.3 | 0.8 | 1.1 | 0.5 |
| Apr ’25 | 0.3 | 0.9 | 1.1 | 0.4 |
| May ’25 | 0.3 | 0.8 | 1.1 | 0.4 |
| Jun ’25 | 0.3 | 0.8 | 1.1 | 0.4 |
| Jul ’25 | 0.2 | 0.8 | 1.2 | 0.4 |
| Aug ’25 | 0.3 | 0.8 | 1.3 | 0.4 |
| Sep ’25 | 0.3 | 0.8 | 1.4 | 0.4 |
| Oct ’25 | 0.3 | 0.8 | 1.6 | 0.4 |
| Nov ’25 | 0.3 | 0.8 | 1.7 | 0.5 |
| Dec ’25 | 0.3 | 0.8 | 1.7 | 0.5 |
| Jan ’26 | 0.2 | 0.6 | 1.5 | 0.3 |
| Feb ’26 | 0.2 | 0.7 | 1.7 | 0.4 |
| Mar ’26 | 0.1 | 0.6 | 1.7 | 0.3 |
| Apr ’26 | 0.2 | — | 1.7 | 0.3 |
| May ’26 | 0.1 | — | 1.7 | 0.3 |
| Jun ’26 | 0.1 | — | 1.8 | 0.3 |
| Jul ’26 | 0.1 | — | 1.9 | 0.2 |
| Aug ’26 | 0.1 | — | 2 | 0.3 |
CM2 margin
4.7%Aug ’26
numbers
| period | actual | AOP | VP | prior yr |
|---|---|---|---|---|
| Sep ’24 | 13.8% | 21.0% | 17.2% | 14.0% |
| Oct ’24 | 12.6% | 20.9% | 17.8% | 16.1% |
| Nov ’24 | 13.3% | 21.0% | 18.2% | 14.1% |
| Dec ’24 | 13.6% | 20.8% | 18.3% | 14.7% |
| Jan ’25 | 11.0% | 19.8% | 17.6% | 13.7% |
| Feb ’25 | 13.0% | 20.4% | 18.3% | 12.8% |
| Mar ’25 | 11.4% | 19.9% | 18.4% | 13.7% |
| Apr ’25 | 9.7% | 21.5% | 17.9% | 11.4% |
| May ’25 | 10.7% | 20.7% | 18.0% | 12.8% |
| Jun ’25 | 9.6% | 20.7% | 18.1% | 12.8% |
| Jul ’25 | 8.7% | 20.4% | 18.5% | 11.7% |
| Aug ’25 | 8.9% | 20.6% | 18.7% | 12.8% |
| Sep ’25 | 10.5% | 20.3% | 18.9% | 13.8% |
| Oct ’25 | 9.8% | 20.6% | 19.2% | 12.6% |
| Nov ’25 | 9.7% | 20.5% | 19.1% | 13.3% |
| Dec ’25 | 10.3% | 20.2% | 19.4% | 13.6% |
| Jan ’26 | 8.1% | 19.1% | 19.0% | 11.0% |
| Feb ’26 | 7.0% | 19.4% | 19.5% | 13.0% |
| Mar ’26 | 5.4% | 18.7% | 19.4% | 11.4% |
| Apr ’26 | 6.7% | — | 19.4% | 9.7% |
| May ’26 | 6.8% | — | 19.6% | 10.7% |
| Jun ’26 | 5.3% | — | 19.5% | 9.6% |
| Jul ’26 | 5.0% | — | 19.6% | 8.7% |
| Aug ’26 | 4.7% | — | 19.7% | 8.9% |
Marketing spend
0.6$ mn · Aug ’26
numbers
| period | actual | AOP | VP | prior yr |
|---|---|---|---|---|
| Sep ’24 | 0.8 | 1 | 1.3 | 0.9 |
| Oct ’24 | 0.9 | 1.1 | 1.4 | 0.9 |
| Nov ’24 | 0.9 | 1.1 | 1.5 | 1 |
| Dec ’24 | 0.9 | 1.1 | 1.5 | 0.9 |
| Jan ’25 | 0.8 | 0.9 | 1.3 | 0.9 |
| Feb ’25 | 0.8 | 1 | 1.5 | 1 |
| Mar ’25 | 0.8 | 0.9 | 1.5 | 1 |
| Apr ’25 | 0.8 | 0.9 | 1.5 | 0.9 |
| May ’25 | 0.7 | 0.9 | 1.5 | 0.9 |
| Jun ’25 | 0.7 | 0.9 | 1.5 | 0.8 |
| Jul ’25 | 0.7 | 0.9 | 1.6 | 0.9 |
| Aug ’25 | 0.8 | 0.9 | 1.7 | 0.9 |
| Sep ’25 | 0.7 | 0.9 | 1.7 | 0.8 |
| Oct ’25 | 0.7 | 0.9 | 1.9 | 0.9 |
| Nov ’25 | 0.8 | 0.9 | 2.1 | 0.9 |
| Dec ’25 | 0.7 | 0.8 | 2.1 | 0.9 |
| Jan ’26 | 0.6 | 0.7 | 1.8 | 0.8 |
| Feb ’26 | 0.6 | 0.8 | 2.1 | 0.8 |
| Mar ’26 | 0.6 | 0.7 | 2 | 0.8 |
| Apr ’26 | 0.6 | — | 2 | 0.8 |
| May ’26 | 0.5 | — | 2 | 0.7 |
| Jun ’26 | 0.5 | — | 2 | 0.7 |
| Jul ’26 | 0.6 | — | 2.2 | 0.7 |
| Aug ’26 | 0.6 | — | 2.3 | 0.8 |
Marketing (% of revenue)
24.3%Aug ’26
numbers
| period | actual | AOP | VP | prior yr |
|---|---|---|---|---|
| Sep ’24 | 25.1% | 24.2% | 25.7% | 27.7% |
| Oct ’24 | 27.3% | 24.1% | 25.5% | 26.2% |
| Nov ’24 | 25.5% | 24.0% | 25.2% | 28.5% |
| Dec ’24 | 25.1% | 24.0% | 24.9% | 26.0% |
| Jan ’25 | 26.3% | 23.7% | 25.0% | 26.4% |
| Feb ’25 | 25.4% | 23.4% | 24.7% | 26.9% |
| Mar ’25 | 26.6% | 23.6% | 24.7% | 28.1% |
| Apr ’25 | 26.4% | 22.8% | 24.6% | 28.3% |
| May ’25 | 25.9% | 23.2% | 24.5% | 27.9% |
| Jun ’25 | 26.8% | 22.7% | 24.4% | 26.5% |
| Jul ’25 | 25.9% | 22.8% | 24.2% | 27.7% |
| Aug ’25 | 25.8% | 22.8% | 24.1% | 26.1% |
| Sep ’25 | 24.8% | 22.7% | 23.8% | 25.1% |
| Oct ’25 | 25.7% | 22.5% | 23.6% | 27.3% |
| Nov ’25 | 25.3% | 22.5% | 23.7% | 25.5% |
| Dec ’25 | 25.0% | 22.1% | 23.4% | 25.1% |
| Jan ’26 | 25.4% | 22.3% | 23.4% | 26.3% |
| Feb ’26 | 24.3% | 22.0% | 23.0% | 25.4% |
| Mar ’26 | 26.2% | 22.2% | 22.9% | 26.6% |
| Apr ’26 | 25.2% | — | 23.0% | 26.4% |
| May ’26 | 24.7% | — | 22.7% | 25.9% |
| Jun ’26 | 23.9% | — | 22.6% | 26.8% |
| Jul ’26 | 25.0% | — | 22.5% | 25.9% |
| Aug ’26 | 24.3% | — | 22.3% | 25.8% |
EBITDA
(0.6)$ mn · Aug ’26
numbers
| period | actual | AOP | VP | prior yr |
|---|---|---|---|---|
| Sep ’24 | (0.4) | 0.1 | 0 | (0.4) |
| Oct ’24 | (0.4) | 0.1 | 0.1 | (0.3) |
| Nov ’24 | (0.3) | 0.2 | 0.2 | (0.4) |
| Dec ’24 | (0.3) | 0.1 | 0.2 | (0.3) |
| Jan ’25 | (0.4) | (0) | 0.1 | (0.4) |
| Feb ’25 | (0.4) | 0.1 | 0.2 | (0.4) |
| Mar ’25 | (0.4) | 0 | 0.2 | (0.4) |
| Apr ’25 | (0.5) | 0.1 | 0.2 | (0.5) |
| May ’25 | (0.5) | 0.1 | 0.2 | (0.4) |
| Jun ’25 | (0.5) | 0.1 | 0.3 | (0.4) |
| Jul ’25 | (0.5) | 0.1 | 0.4 | (0.4) |
| Aug ’25 | (0.5) | 0.1 | 0.4 | (0.4) |
| Sep ’25 | (0.4) | 0.1 | 0.5 | (0.4) |
| Oct ’25 | (0.5) | 0.1 | 0.6 | (0.4) |
| Nov ’25 | (0.5) | 0.1 | 0.7 | (0.3) |
| Dec ’25 | (0.4) | 0.1 | 0.8 | (0.3) |
| Jan ’26 | (0.5) | (0) | 0.6 | (0.4) |
| Feb ’26 | (0.5) | 0 | 0.8 | (0.4) |
| Mar ’26 | (0.6) | (0) | 0.8 | (0.4) |
| Apr ’26 | (0.6) | — | 0.8 | (0.5) |
| May ’26 | (0.5) | — | 0.8 | (0.5) |
| Jun ’26 | (0.5) | — | 0.9 | (0.5) |
| Jul ’26 | (0.6) | — | 1 | (0.5) |
| Aug ’26 | (0.6) | — | 1.1 | (0.5) |
EBITDA margin
-24.2%Aug ’26
numbers
| period | actual | AOP | VP | prior yr |
|---|---|---|---|---|
| Sep ’24 | -12.1% | 1.7% | 0.1% | -12.5% |
| Oct ’24 | -11.1% | 2.8% | 2.1% | -8.1% |
| Nov ’24 | -9.0% | 3.7% | 3.4% | -10.3% |
| Dec ’24 | -8.4% | 2.9% | 3.6% | -9.0% |
| Jan ’25 | -14.6% | -0.1% | 1.9% | -12.5% |
| Feb ’25 | -11.6% | 2.1% | 4.0% | -10.7% |
| Mar ’25 | -14.2% | 0.8% | 4.1% | -10.9% |
| Apr ’25 | -16.0% | 3.2% | 3.4% | -14.6% |
| May ’25 | -16.2% | 1.9% | 4.0% | -13.0% |
| Jun ’25 | -17.5% | 1.9% | 4.5% | -13.1% |
| Jul ’25 | -17.8% | 1.8% | 5.4% | -13.1% |
| Aug ’25 | -16.4% | 1.9% | 6.2% | -11.2% |
| Sep ’25 | -15.8% | 1.6% | 6.7% | -12.1% |
| Oct ’25 | -15.7% | 2.7% | 7.9% | -11.1% |
| Nov ’25 | -15.2% | 3.0% | 8.4% | -9.0% |
| Dec ’25 | -15.5% | 2.1% | 8.9% | -8.4% |
| Jan ’26 | -20.4% | -1.4% | 7.7% | -14.6% |
| Feb ’26 | -19.6% | 0.3% | 9.2% | -11.6% |
| Mar ’26 | -23.3% | -1.2% | 9.1% | -14.2% |
| Apr ’26 | -24.7% | — | 8.9% | -16.0% |
| May ’26 | -24.6% | — | 9.4% | -16.2% |
| Jun ’26 | -24.1% | — | 9.6% | -17.5% |
| Jul ’26 | -25.0% | — | 10.0% | -17.8% |
| Aug ’26 | -24.2% | — | 10.5% | -16.4% |
Inventory
4.2$ mn · Aug ’26
numbers
| period | actual | AOP | prior yr |
|---|---|---|---|
| Sep ’24 | 5.5 | 5 | 6.2 |
| Oct ’24 | 5.3 | 4.9 | 6.1 |
| Nov ’24 | 5.4 | 4.8 | 6 |
| Dec ’24 | 5.4 | 4.8 | 6.1 |
| Jan ’25 | 5.1 | 4.8 | 5.9 |
| Feb ’25 | 5.2 | 4.7 | 5.9 |
| Mar ’25 | 5.1 | 4.6 | 5.8 |
| Apr ’25 | 5 | 4.6 | 5.7 |
| May ’25 | 5.1 | 4.6 | 5.8 |
| Jun ’25 | 5 | 4.5 | 5.9 |
| Jul ’25 | 5 | 4.5 | 5.5 |
| Aug ’25 | 4.9 | 4.4 | 5.6 |
| Sep ’25 | 4.8 | 4.3 | 5.5 |
| Oct ’25 | 4.8 | 4.3 | 5.3 |
| Nov ’25 | 4.7 | 4.3 | 5.4 |
| Dec ’25 | 4.5 | 4.2 | 5.4 |
| Jan ’26 | 4.7 | 4.2 | 5.1 |
| Feb ’26 | 4.5 | 4.1 | 5.2 |
| Mar ’26 | 4.5 | 4 | 5.1 |
| Apr ’26 | 4.4 | — | 5 |
| May ’26 | 4.3 | — | 5.1 |
| Jun ’26 | 4.3 | — | 5 |
| Jul ’26 | 4.1 | — | 5 |
| Aug ’26 | 4.2 | — | 4.9 |
Active creators
96Aug ’26
numbers
| period | actual | VP | prior yr |
|---|---|---|---|
| Sep ’24 | 121 | 181 | 131 |
| Oct ’24 | 121 | 180 | 136 |
| Nov ’24 | 116 | 178 | 133 |
| Dec ’24 | 119 | 176 | 131 |
| Jan ’25 | 116 | 175 | 129 |
| Feb ’25 | 117 | 173 | 130 |
| Mar ’25 | 112 | 171 | 129 |
| Apr ’25 | 113 | 170 | 128 |
| May ’25 | 111 | 168 | 128 |
| Jun ’25 | 110 | 166 | 124 |
| Jul ’25 | 111 | 164 | 124 |
| Aug ’25 | 108 | 163 | 123 |
| Sep ’25 | 108 | 161 | 121 |
| Oct ’25 | 108 | 159 | 121 |
| Nov ’25 | 105 | 158 | 116 |
| Dec ’25 | 106 | 156 | 119 |
| Jan ’26 | 104 | 154 | 116 |
| Feb ’26 | 102 | 153 | 117 |
| Mar ’26 | 101 | 151 | 112 |
| Apr ’26 | 101 | 149 | 113 |
| May ’26 | 99 | 148 | 111 |
| Jun ’26 | 97 | 146 | 110 |
| Jul ’26 | 95 | 144 | 111 |
| Aug ’26 | 96 | 143 | 108 |
Repeat purchase rate
26.5%Aug ’26
numbers
| period | actual | prior yr |
|---|---|---|
| Sep ’24 | 29.3% | 30.4% |
| Oct ’24 | 28.7% | 30.2% |
| Nov ’24 | 28.4% | 30.4% |
| Dec ’24 | 28.0% | 29.7% |
| Jan ’25 | 28.8% | 30.6% |
| Feb ’25 | 27.3% | 30.3% |
| Mar ’25 | 28.8% | 29.0% |
| Apr ’25 | 27.5% | 29.2% |
| May ’25 | 27.8% | 29.8% |
| Jun ’25 | 27.6% | 29.9% |
| Jul ’25 | 27.1% | 29.2% |
| Aug ’25 | 27.5% | 28.8% |
| Sep ’25 | 27.3% | 29.3% |
| Oct ’25 | 26.3% | 28.7% |
| Nov ’25 | 26.1% | 28.4% |
| Dec ’25 | 26.8% | 28.0% |
| Jan ’26 | 27.3% | 28.8% |
| Feb ’26 | 26.1% | 27.3% |
| Mar ’26 | 27.1% | 28.8% |
| Apr ’26 | 26.4% | 27.5% |
| May ’26 | 27.1% | 27.8% |
| Jun ’26 | 26.0% | 27.6% |
| Jul ’26 | 26.0% | 27.1% |
| Aug ’26 | 26.5% | 27.5% |
Cash balance
2.7$ mn · Aug ’26
numbers
| period | actual | AOP | VP | prior yr |
|---|---|---|---|---|
| Sep ’24 | 14.2 | 17.1 | 17.4 | 19.2 |
| Oct ’24 | 13.7 | 17.2 | 17.4 | 18.8 |
| Nov ’24 | 13.4 | 17.3 | 17.6 | 18.4 |
| Dec ’24 | 13 | 17.4 | 17.7 | 18.1 |
| Jan ’25 | 12.4 | 17.3 | 32.8 | 17.7 |
| Feb ’25 | 12.1 | 17.4 | 33 | 17.2 |
| Mar ’25 | 11.6 | 17.4 | 33.2 | 16.9 |
| Apr ’25 | 11.2 | 11.7 | 33.3 | 16.5 |
| May ’25 | 10.8 | 11.8 | 33.5 | 16 |
| Jun ’25 | 10.3 | 11.8 | 33.7 | 15.6 |
| Jul ’25 | 9.7 | 11.8 | 34 | 15.1 |
| Aug ’25 | 9.1 | 11.9 | 34.4 | 14.6 |
| Sep ’25 | 8.7 | 11.9 | 34.8 | 14.2 |
| Oct ’25 | 8.2 | 11.9 | 35.3 | 13.7 |
| Nov ’25 | 7.7 | 12 | 36 | 13.4 |
| Dec ’25 | 7.3 | 12.1 | 36.7 | 13 |
| Jan ’26 | 6.8 | 12 | 37.2 | 12.4 |
| Feb ’26 | 6.3 | 12 | 37.9 | 12.1 |
| Mar ’26 | 5.6 | 11.9 | 38.7 | 11.6 |
| Apr ’26 | 5.1 | — | 39.3 | 11.2 |
| May ’26 | 4.5 | — | 40.1 | 10.8 |
| Jun ’26 | 4 | — | 40.9 | 10.3 |
| Jul ’26 | 3.4 | — | 41.7 | 9.7 |
| Aug ’26 | 2.7 | — | 42.7 | 9.1 |
Net burn
(0.7)$ mn · Aug ’26
numbers
| period | actual | prior yr |
|---|---|---|
| Sep ’24 | (0.4) | (0.5) |
| Oct ’24 | (0.4) | (0.4) |
| Nov ’24 | (0.4) | (0.4) |
| Dec ’24 | (0.4) | (0.3) |
| Jan ’25 | (0.5) | (0.4) |
| Feb ’25 | (0.4) | (0.5) |
| Mar ’25 | (0.4) | (0.3) |
| Apr ’25 | (0.4) | (0.4) |
| May ’25 | (0.4) | (0.5) |
| Jun ’25 | (0.5) | (0.4) |
| Jul ’25 | (0.6) | (0.5) |
| Aug ’25 | (0.5) | (0.5) |
| Sep ’25 | (0.4) | (0.4) |
| Oct ’25 | (0.6) | (0.4) |
| Nov ’25 | (0.4) | (0.4) |
| Dec ’25 | (0.4) | (0.4) |
| Jan ’26 | (0.5) | (0.5) |
| Feb ’26 | (0.5) | (0.4) |
| Mar ’26 | (0.6) | (0.4) |
| Apr ’26 | (0.5) | (0.4) |
| May ’26 | (0.6) | (0.4) |
| Jun ’26 | (0.5) | (0.5) |
| Jul ’26 | (0.6) | (0.6) |
| Aug ’26 | (0.7) | (0.5) |